38 Wall St., Benton Harbor, Michigan • 269-925-6100

Suggested Reading List

The New Gold Standard - 5 Leadership Principles for Creating a Legendary Customer Service Experience Courtesy of The Ritz-Carlton Hotel Company
Joseph A. Michelli

Be Our Guest - Perfecting the art of customer service
The Disney Institute

The Customer is Boss - A Practical Guide to Getting What You Paid for and More
John Tschohl

The Customer Driven Company - Moving from Talk to Action
Richard C. Whitely

Customers As Partners - Building Relationships That Last
Chip R. Bell

Total Customer Service - The Ultimate Weapon
William H. Davidow & Bro Uttal

Customers for Life - How to Turn That One-Time Buyer into a Lifetime Customer
Carl Sewell & Paul B. Brown

Customer Mania! - It's Never Too Late to Build a Customer-Focused Company
Ken Blanchard with Jim Ballard & Fred Finch

The Customer is Always Right!
Armen J. Kabodian

Satisfaction Guaranteed - 236 Ideas to make Your Customers Feel Like a Million Dollars
Byrd Baggett

Winning the Service Game
Benjamin Schneider & David E. Bowen

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38 W. Wall St., Benton Harbor, MI 49022 • Phone: 269-925-6100 • Fax: 269-925-4471
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